HomeDesignConsultAutomate RecruitBlogAbout Get Started
AI Guides · 19 October 2026 · 3 min read

How to Write AI Prompts That Give You Usable Answers

A plain-English guide to writing better prompts for small businesses and recruiters, with a simple five-part structure and examples you can copy.

By David Fowell, founder of JustDCA

Most people who say "AI wasn't useful for me" typed one vague line and got one vague answer back. The tool is not mind-reading. It is guessing what you meant from very little information, and the guess is usually generic.

The good news is that better results rarely need clever tricks. They need you to say what you would say to a capable new colleague on their first day: what the task is, who it is for, and what a good result looks like.

The five-part prompt

When you want something you can actually use, include these five things. You will not always need all of them, but each one you add removes a guess.

1. The role and the audience. "You are helping a recruitment consultant write to a hiring manager at a mid-sized logistics company." This sets the tone before you ask for anything.

2. The task, stated plainly. "Write a first outreach email" is better than "help with outreach." One task per prompt works better than five.

3. The facts it must use. Paste in the real details: the role, the location, your fee model, the candidate's relevant experience. If you do not provide facts, the tool will fill the gap with plausible-sounding ones.

4. The constraints. Length, tone, things to avoid. "Under 120 words, no exclamation marks, do not claim we have candidates we have not named" is the kind of instruction that saves you editing time.

5. The format of the answer. Ask for a table, three bullet points, or two versions to choose from. If you do not say, you get whatever the tool defaults to.

Two examples you can adapt

Weak: "Write a job ad for a bookkeeper."

Better: "Write a job ad for a part-time bookkeeper at a six-person Dubai design studio. Facts: three days a week, Xero experience required, office-based, salary range to be discussed. Tone: friendly and direct, no jargon. Under 200 words. End with how to apply by email."

Weak: "Summarise this CV."

Better: "Summarise this CV in five bullet points for a hiring manager who has 30 seconds. Lead with the most recent role. Use only information in the CV. If something is unclear, say so instead of guessing."

That last sentence is worth reusing everywhere: telling the tool to say when it does not know reduces made-up details.

What to do next

  • Keep a document of prompts that worked for you. Reusing a good one beats rewriting from scratch.
  • Treat the first answer as a draft. Reply with specific changes: "shorter, warmer, remove the second paragraph."
  • Ask for two options and pick the better one.
  • Give feedback in the same chat rather than starting over, so the tool keeps the context.
  • Read every output before it goes to a client or candidate. You are still the author.

The caveat

A good prompt improves your odds, it does not guarantee a correct answer. AI tools can state wrong things confidently, especially names, numbers, dates and claims about real people or companies, so check anything factual. Be careful about what you paste in too: avoid passwords, confidential client terms and sensitive candidate details unless you have checked the tool's data terms and your own privacy obligations. Different tools respond differently to the same prompt, so expect to adjust.

If you would like help turning your repetitive recruitment tasks into a reliable workflow rather than a pile of prompts, talk to us.

Want AI working for your business?

Book a free consultation and we'll show you what's possible.

Book a FREE Consultation