Brand identity design
Your brand is how people recognise and remember you. We create logo concepts, colour palettes and a visual identity using AI tools, and refine them with you until they fit.
What we build
- Logo concepts to react to and refine
- A colour palette and typography direction
- A simple set of brand guidelines
- Starter files for the places you will use it
What we need from you
- What your business does and who it serves
- Brands you like and brands you do not
- Any existing logo, colours or assets
- Where the brand will be used first
What to keep in mind
- Originality. AI-generated artwork should be checked for similarity to existing marks before you commit to it.
- Trademark. Before launching a name or logo, check whether it can be registered in your market.
- Simplicity. A brand that is simple and consistent beats a clever one that is hard to apply.
How we work
We follow four steps on every project: brief (you tell us what you need), design (we build it and share progress), refine (you review and we iterate) and deliver (final files, live deployment or handoff). Not sure where to start? Book a free consultation.
Related: Social media templates, Websites and landing pages, Brochures and company profiles.
Frequently asked questions
What do I get at the end?
Logo files, your colour palette and typography, and guidelines for using them, in the formats you need to go live.
Will you create something original?
We aim for a distinctive result and recommend checking any logo for similarity to existing marks and for trademark availability in your market.
Can you work from my existing logo?
Yes. We can refresh an existing identity or build a new one.
How much does brand identity design cost?
It depends on the scope and complexity of what you need. Tell us about your project and we will come back with a plan and a price after a free consultation, with no obligation to proceed.
Ready to look the part?
Tell us about your business and we will show you where to start.
Book a FREE Consultation